Betfair Community Manager
Posted on Lycos Classifieds - 4 weeks ago
- Company:
- Betfair
- Location:
- San Francisco, CA
Features & Description
Betfair USA is looking for a community & social media champion to lead our efforts developing and fostering Betfair’s user communities around horse-racing, poker & sports. This position will report to the VP Social Media.Interested candidates should send resumes to hnguyen@tvg.com
The Community role is responsible for the following:
• Conceptualizing, designing and managing features that enable discussions around our key entertainment categories of horse-racing, poker & sports
• Serve as the external voice of Betfair across all social media outlets and the internal voice of Betfair to our user community
• Conceptualize, design, create and manage content and social media campaigns
• Act as a Betfair user community advocate, soliciting product feedback from our active community of users and addressing questions/concerns
• Compile user feedback that gets relayed to the product & marketing teams to help inform future roadmap initiatives
• Develop key performance metrics (KPIs) for internal community engagement and external social media campaigns and report on them regularly
• Engage in industry networking and develop relationships with horse-racing, poker & sports bloggers
Requirements:
• 1-2 years past experience building online communities
• 3-5 years in consumer internet marketing
• Passion for social media and social networking
• Strong communication skills (verbal, written, and interpersonal)
• Ability to work independently, be a self-starter, and have the ability to work well with others in a fast-paced and rapidly-changing start-up environment
• Internet and technology advocate who stays up to date with latest trends in technology, social networking, and social media
• Entrepreneurial desire, passion and excitement
• Ability to manage multiple projects simultaneously
• BS/BA required from top school; MBA a plus
About Betfair
Betfair USA is a wholly-owned subsidiary of the Betfair Group Limited (private London based company), which after launching the world's first successful online peer-to-peer betting exchange in June 2000, is now ranked the #11 revenue-generating website in the world ($550 million in annual revenues). In January 2009, Betfair USA acquired TVG, a U.S.-based TV programming and an online betting platform for horse racing, which reaches more than 33 million viewers and has an almost exclusive hold on at-home horse race wagering. In October 2009, Betfair USA led a strategic investment in WaterCooler, a leading developer of fan sports communities and social games with more than 26 million users.
Betfair is well-positioned to grow its leadership in horse racing, poker & sports and leverage the worldwide Betfair platform to build the US franchise, overall awareness and internet communities across its key entertainment categories.
The Betfair team is smart, analytical, creative, customer-focused, hard-working, outcome-focused. Betfair is aggressively hiring and looking for great people.
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